Program Requirements and Redeeming Your Co-Op Funds

These are the K56flex ISP Co-Op Marketing Program requirements. Read these requirements: 1) before advertising to be sure that your marketing activities qualify for funds; and 2) again when you are prepared to collect your Co-Op funds and plan on providing Lucent the required materials.

What to Do to Register for the Co-Op Program:
  1. Purchase and deploy at least one PortMaster 3 with at least 48 K56flex Lucent-based modem ports before December 31, 1997. (ISPs deploying units with 48 K56flex Lucent based modem ports before September 27 can receive up to $250 in total. A single unit deployed with 48 K56flex Lucent-based modem ports and purchased between October 27, 1997 and December 31, 1997 can receive up to $500. For each subsequent unit with 48 K56flex Lucent-based modem ports purchased and deployed between October 27, 1997 and December 31, 1997, the ISP can receive up to $250 per unit.)

  2. Register on the Lucent ISP K56flex POP directory located at http://www.Lucent.com/Forms/K56flex-pop.cgi. By being registered, ISPs will be featured on both the Official K56flex website located at www.k56flex.com and Lucent's web site at www.lucent.com/forms/search-isp.cgi.

  3. Fill out, sign and return via fax (510-737-2110) to the ISP Co-Op Advertising Program Contract (http:/www.Lucent.com/ISP/coop_contract.pdf). Once Lucent has received a signed contract, we will email the URL for our online Quick-Start ISP Marketing Kit.

    Advertising & Redeeming Funds:
    Once you have registered, you are all set to advertise. To be eligible for Co-Op funds you must follow pointers 4 - 11 below and make sure to adhere to the Deadlines for the Co-Op Program:

  4. Place the K56flex/Lucent/Lucent animated gif file on your web page. It must appear there for six consecutive months. Please see Required Advertising Components for sizing standards (you will receive access to these components after you have signed up for the co-op program).

  5. Display the Lucent/K56flex logo and the Lucent logo in all print, TV/video, and billboard advertising. Please see Required Advertising Components for sizing standards and proportions (you will receive access to these components after you have signed up for the co-op program).

  6. Prominently and verbally mention K56flex technology in radio/audio advertising in the following manner: "Featuring Lucent PortMaster equipment powered by Lucent's K56flex modem technology."

  7. Circulate all advertising/promotional items October 27, 1997 through January 31, 1998. This includes daily, weekly, biweekly print media, TV, radio, billboard, direct mail and print flyers.

  8. Provide Lucent with all of the following by February 28, 1998:

    a) Samples of the actual ads including print media ads, videotape of TV ads, audio tape of radio ads, photographs of billboards and actual direct mail and print flyers;

    b) The original invoice(s) you received for placing your Co-Op advertising;

    c) The original invoice(s) you received for purchasing your 48+ port PortMaster 3(s).

  9. Provide Tax Payer Identification, if applicable, to Lucent by February 28, 1998.

  10. Invoice Lucent for up to 50% of the advertising bill or your K56flex Co-Op funding credit, whichever is the lesser by February 28, 1998.

  11. Provide a K56flex test phone number to Lucent no later than February 28, 1998.

Once Lucent has received all paperwork, we will process and match your Co-Op dollars within 60 days from receipt of the last item. Send all corresponding paperwork to:

Attention: "ISP Co-Op Program"
.
4464 Willow Road
Pleasanton, CA 94588-8519

Please call us at (888) 737-5454 if you have any questions about the program.

Deadlines for the Co-Op Program

Before 10/27/97 Between 10/27/97 & 12/31/97 Between 10/27/97 & 1/31/98 By 2/28/98
Purchase & deploy PM3 for $250 rebate Purchase & deploy PM3(s) ($500 rebate for 1st unit, $250 thereafter) Advertise Submit all materials and invoices to Lucent